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MAIL
SERVICES
> Piece
Design |
Physical
Design:
What you don’t know about direct mail can hurt
you…
The
numerous postal rules and regulations that
define what is “mailable” change often.
It would be costly to design and print a beautiful piece
just to find that it doesn’t meet postal guidelines.
To avoid
such expensive mistakes, our team of experienced
professionals will gladly assist you in the design of your
direct mail piece. Not only do we produce eye-catching designs,
we understand the importance of designing for stringent
USPS guidelines.
Creative
Design:
We will gladly consult you in designing your direct mail
campaign.
Keep
in mind that two of the greatest challenges in designing
a direct mail campaign are getting attention
and creating attractive offers. Customers
want to know in concrete terms what it is about your product
or service that is better than the rest.
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4
INGREDIENTS OF A MAILPIECE THAT SELL: |
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INTEREST
- Important, relevant details about your offer |
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DESIRE
- Focus on benefits and really excite your
customer |
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ACTION
- A compelling reason to act on your offer
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